The Federation orchestrates the official calendar of PFW® parades and presentations. Upstream, it coordinates with other capitals, such as Milan, London and New York, and other exhibitions in order to guarantee international consistency and to remain a real lever for development at the service of brands. The Federation provides logistical support to member and guest brands by negotiating the SACEM rights in advance of the parade halls and may, depending on the profile of the brand, offer parade aid (DEFI).
At the interface of houses and media, the Federation establishes and transmits each season the list of accredited journalists and photographers. This list, available only for brands on the official calendar, constitutes an essential database for sending invitations to the various events.
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