【DE】M3B and ÖVB insurance companies celebrate ten years of ÖVB Arena

ÖVB Versicherungen now the oldest namesake of the former Stadthalle


When it comes to events in the fields of sports, show and music, you can’t avoid one place in Bremen: the ÖVB Arena. On the 1st January 2012, the contract for the naming rights to the ÖVB Arena officially came into force and was already extended for another three years before the end of the first term of eight years.


Since then, around 350 events of all kinds have taken place in the ÖVB Arena – a very good symbiosis can be found on both sides. “Meanwhile, we are in good discussions for a further extension beyond the current term,” says Hans Peter Schneider, Managing Director of M3B GmbH, which also includes the ÖVB-Arena brand. We are pleased about the excellent cooperation and support and ÖVB benefits from the good reputation of our arena that extends far beyond Bremen’s borders.


Rüdiger Meyer, Regional Director of the ÖVB Regional Directorate in Bremen: “With this commitment, we continue to give all people in Bremen and Bremerhaven the opportunity to experience great events on their own doorstep in line with our common good orientation.” Dr. Harm Meyer-Stiens, Marketing Director at VGH Versicherungen, the parent company of ÖVB Versicherungen, adds: “We are very satisfied with the achievement of the communicative goals that we defined at the time when assuming the naming rights. That’s why we are happy to talk about a further extension for the second time.”


10 years ÖVB Arena: On the 1st January 2012, the contract for naming rights to the ÖVB Arena came into force. (c) M3B GmbH/Jan Rahtke

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