【DE】Successful premiere! Leading trade fair ALTENPFLEGE in Essen convinces exhibitors and visitors

What a start! After three days, Thursday, 28. April, the leading trade fair for the care industry, the ALTENPFLEGE 2022 came to an end.

 

More than 500 exhibitors showed the latest developments and innovations, concepts and solutions for outpatient and inpatient care for the elderly. After the ALTENPFLEGE had to be cancelled due to the pandemic in the last two years or could only take place as a digital event, the industry was all the more pleased about the successful return as a face-to-face event this year.

 

Dr. Dominik Wagemann, publishing director at ALTENPFLEGE organizer Vincentz Network, was pleased about a successful event that “exceeded all expectations.” Wagemann: “The re-start of the ALTENPFLEGE fair at the new location in Essen was accompanied by an all-round positive atmosphere. The joy of the personal reunion within the industry was great.”

This is also confirmed by the independent Dortmund market research institute Gelszus. A survey over all three days of the fair showed that the reason for the visit “establishment and maintenance of contacts” after Corona has improved significantly compared to 2019.

 

The visit destinations “Initiate investments” and “make purchases” have also improved compared to 2019, in addition, visitor quality has increased compared to the previous events. At almost 80 percent, the number of visitors who are significantly involved in purchases and procurement in their company was a good 10 percent higher than in the previous year.

Accordingly, the mood among most of the more than 500 exhibitors is euphoric.

Matthias Ikas, Board Member of GVS large consumer specialists: “Our expectations were significantly exceeded. I am very pleased that we believed in the fair and had the opportunity to present our innovations to a large audience.”

Marketing and Product Manager Uwe Deckert from Wissner-Bosserhoff GmbH: “The fair was very successful and exceeded our expectations. We have always had a very good influx, both in terms of quantity and quality of visitors. We were able to maintain existing contacts and made new contacts and placed our assistance technologies. The conditions in Essen are forward-looking.”

Nicole Böwing, Managing Director of Pflegecampus21 GmbH, also confirms this: “Food is the ideal location. There was so much going on, our stand was literally overrun. It was the total reunion with many new and old customers.”

And Laura Willig, company spokeswoman MEDIFOX DAN: “We didn’t know what to expect, but as soon as it started, the visitors flocked to the stand. The trade fair spirit was back immediately and we had very good conversations. We are well on our way to top our 2019 result. The Essen location was absolutely the right decision.”

 

A total of over 12,000 visitors came to the ALTENPFLEGE premiere in the Ruhr metropolis of Essen.

Dr. Dominik Wagemann: “As organizers, we are very pleased that we were able to hold a live platform again this year with our leading trade fair for the nursing industry, on which solutions, positive messages and the joint shaping of the future of care were in the foreground.”

 

 

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