【DE】For the first time hot trade fair summer in Karlsruhe and all over Germany

Messe Karlsruhe will organize eight trade fairs on its premises between May and the beginning of July.

 

  • Messe Karlsruhe organizes eight “summer fairs” from May to the beginning of July

 

  • 50 of the upcoming 250 nationwide trade fairs will take place between May and September

 

Messe Karlsruhe will organize eight trade fairs on its premises between May and the beginning of July. In May alone, there will be four trade fairs: the double trade fair Recycling Aktiv and Tiefbau Live, the IT-TRANS trade fair and congress for intelligent solutions for public transport, the lounges – Cleanroom Processes and LEARNTEC – the No. 1 in Europe for digital education in school, university and work. Britta Wirtz, Managing Director of Messe Karlsruhe, said: “A lot depends on us. The fair is indispensable as an industry meeting place, showcase for innovations and the opportunity for personal exchange and networking. Our exhibitors and visitors are very pleased to finally be able to use the added value of trade fairs again.”

 

The summer trend is reflected in the entire German trade fair industry: For the first time, more than half of the still more than 250 trade fairs will take place in the summer in 2022. The reason for this is the need to catch up after bans, cancellations and postponements of trade fairs in the past two years. Usually, the majority of the fairs take place in the winter half-year. May alone will now be a very strong month with around 50 trade fairs. The German trade fair industry is turning May into a trade fair month to point out the powerful re-start and the still tense situation of the industry due to the corona pandemic. 31 days of action are intended to draw attention to the beginning hot trade fair summer, which has never happened before.

 

Philip Harting, Chairman of the Association of the German Trade Fair Industry AUMA: “Trade fairs are certainly feasible. After almost two years of forced standstill, the entire trade fair industry demands from politicians: There must be no further ice age for trade fairs. After the political failure of compulsory vaccination, we expect clever, forward-looking and balancing concepts on how the trade fair industry will get through the winter half-year stably. Making possible, not banning, must be the core of political action.” Of the 150 planned trade fairs, only just under 20 could be held in the first quarter of 2022 – almost exclusively in March. In April, only half of the approximately 50 planned trade fairs will still take place. In MesseMonatMai, actions are planned throughout Germany at the trade fair locations that extend beyond the location and your own event. This is intended to show the far-reaching importance of the German trade fair industry for the entire economy. During the next 31 days, a baton from trade fair players will be passed on to trade fair players in order to make the industry visible in its diversity. At the end of the trade fair month of May, the worldwide trade fair day Global Exhibition Day will take place on the 1st. June. While operations have been running for a long time at most trade fair locations in the world, the German trade fair industry will only be able to report back powerfully.

 

Facts about the trade fair industry in Germany (Source: AUMA e.V.):

 

Up to 230,000 jobs depend on the German trade fair industry. In addition to trade fair organizers and trade fair construction, this mainly includes the economic sectors of the hotel industry and gastronomy, crafts, services and logistics, transport, trade as well as the advertising and creative industries.

 

The economic damage caused by trade fair cancellations already amounts to eight billion euros for 2022 alone. The economic damage since the beginning of the pandemic in spring 2020 due to restrictions and bans on trade fairs has totaled around 55 billion euros.

 

Before the pandemic, the German trade fair industry contributed to the overall economic increase with around 28 billion euros annually. Since the beginning of the pandemic, the federal, state and local governments have lost almost nine billion euros in taxes due to trade fair bans. The basis is calculations of the Ifo Institute.

 

 

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