Exhibitors must pay attention to the impression of details

In an exhibition of a certain scale, tens of thousands of booths are together, and perhaps tens of thousands of visitors flock to it. How to make more visitors pay attention to your company really needs a little effort. In the past, many visitors decided what booth to visit temporarily only after they arrived at the site, so the new booth design can really attract the attention of such visitors. the impression of details .However, now, more and more visiting chambers of Commerce have decided in advance about the booth to visit. The situation is very different. If they do not make preparations in advance, these visitors may pass you by. According to the survey, visitors have four times more opportunities to visit the booth of exhibitors who have sent invitations before the exhibition than other companies. It can be seen that publicity before the exhibition is very effective. But in addition to sending invitations, there are other ways to more effectively improve the popularity of your company. You might as well try it.the impression of details

The most common way is to prepare some gifts that can be divided into two parts. Send one of them to the visiting buyers you want to invite with the invitation letter before the exhibition, so that they can make a complete gift only when they come to your booth. Facts have proved that this method can effectively improve the visit rate of exhibitors to a booth. Another company in the United States produced a large number of paper bags printed with its own name for popcorn before the exhibition, and sent them to the company’s new and old customers in advance along with the invitation letter, indicating that with this invitation letter, you can enter the exhibition for free, and with the paper bag, you can get free popcorn at the company’s booth. In this way, the company became the booth with the smallest number of visitors in the exhibition, which effectively improved the popularity of the company.

At present, many exhibition passes are set up by hanging ropes around the neck of the users. Some exhibitors skillfully make articles on them and make hanging ropes with their own company logo and name, which are distributed to the visitors free of charge on the site. Because these hanging ropes are usually made beautifully, most visitors are happy to change them on their own admission cards after they get these hanging ropes. Visitors wearing these eye-catching lanyards walk around the site, which means that many mobile billboards are promoting the company for free.

More thoughtful exhibitors make pamphlets to introduce the local traffic, tourism, accommodation, customs, etc. and distribute them to the exhibition visitors free of charge. As a large number of visitors come from afar to attend the exhibition, they really want to walk around the exhibition area and around the exhibition. These pamphlets can just help a lot, so they are very popular. This also indirectly means that visitors have a good impression on the subsidiary companies that print and distribute these pamphlets.the impression of details

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