The ARA Show (formerly the Rental Show)

The American Rental Association (ARA) is the largest international trade association for owners of equipment and event rental operations and manufacturers and suppliers of rental equipment. Advancing the equipment and event rental community is the central goal that drives every decision we make as an association. As rental continues to evolve, ARA employees and members are working together to build a strong future for our industry.

At ARA, we stay up to date with, and forecast, economic and market conditions in the United States to help you make educated decisions about your business. We're committed to offering you professional research studies at your fingertips.

Our vision for the future includes education and training to develop employees and increase safety practices, a workforce that is sustainable and eager to advance their careers, use of technology that will increase operational performance and the ability to transform business data into actionable insights. Rental is more than a $65 billion industry. It’s a community of dedicated, hard-working people and together we define our future.

  • Supportive,Our job is to support the success of our members and support the rental community.
  • Changing,We embrace change and continuous improvement to stay on the cutting edge of our industry.
  • Focused,We serve our members and prioritize their success with everything we do.
  • Worldwide,Our members live and work in every U.S. state, every Canadian province, and more than 50 countries worldwide.

ARA offers networking opportunities all year long for members with varying interests.

ARA supports our members by providing representation and advocacy at the state and federal level.

Our members know they can rely on us for education and training tools to help them run an efficient and safe operation. From heavy construction to DIY to party and event rental, we have courses and training programs for everyone.

ARA wants to be your source for every business source. We offer HR solutions, economic forecasting, financial training, and marketing tips and advice.

Industry sector: General Service Trade Fairs (industry 99)
Main product group: Equipment, Motor Vehicles


18/02/-21/02/2024 (New Orleans)

Interval: annually at different venues


American Rental Association