【DE】Spotlights 2023: Discover the novelties of FRUIT LOGISTICA now

With technical innovations, the industry ensures more sustainability and less food waste.

For the fruit trade, FRUIT LOGISTICA is the ideal platform to present its innovations. Whether new varieties of fruit and vegetables, sustainable packaging, data-supported production control or pest-resistant breeding, trade visitors have from the 8th to the 10th February 2023 in Berlin the opportunity to get to know numerous novelties.


Already in the run-up to the fair, trade visitors and media representatives can get an overview of which solutions the exhibitors of FRUIT LOGISTICA have in store for current global challenges such as climate change or resource scarcity. The leading trade fair for the global fruit trade presents more than 30 selected innovations in the spotlights, including numerous world premieres. The texts are available in German and English.


Innovative packaging, for example, ensures greater sustainability. Carton Pack has developed a practical bucket made of Social Plastic® rPET. This is plastic that is recovered from the oceans. This reduces pollution and at the same time improves the living conditions of the “collective people” to whom the program offers medical care and education. Inkarta, on the other hand, relies on paper as packaging material. It is made from renewable raw materials and is fully recyclable.



The new white premium strawberry variety Florida Pearl® turns viewing and taste habits upside down. The fruit with a delicious exotic-tropical taste and a light pineapple aroma has dark red seeds in a white to light pink peel and a completely white pulp.


The Dutch Hotraco with iHotraco Storage Data, for example, shows how precise data can make production more efficient. It facilitates crop storage by always keeping an eye on all data. With its quality management systems, Delphy Digital also supports production. It can help to make cultivation in the greenhouse more efficient. DeltaTRAK’s real-time loggers accompany the fresh goods on their journey to the end customer. With FlashTrak Cloud Services, DeltaTRAK provides global supply chain players with a complete solution that allows them to make data-driven decisions. Technical innovations such as these help to effectively reduce food waste.


Note for media representatives: Suitable image material can be found in the Spotlight image database.



FRUIT LOGISTICA is the leading trade fair for the global fruit trade and covers the entire value chain of the fruit and vegetable industry, from the producer to the point of sale. At FRUIT LOGISTICA 2022, more than 2,000 exhibitors from 87 countries presented their products, services and technical solutions. More than 40,000 buyers and trade visitors from 115 countries took part in the event. The next FRUIT LOGISTICA will take place from the 8th to the 10th. February 2023 in Berlin.


About Messe Berlin

Berlin has been a trade fair location for 200 years, one of the most important in the world for many decades. As a state-owned trade fair company, Messe Berlin designs, markets and organizes hundreds of live events every year. The aim is to be an outstanding host to visitors at all events, to give the best possible business impulses and to ensure fair conditions for everyone. This self-image is reflected in the company motto: Messe Berlin – Hosting the World.


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