【DE】Trends to touch: Trend tables at Nordstil

Inspired by Nature und Colourful Energy: These are the mottos of this year’s trend tables, which have been put together exclusively for Nordstil. The trend tables are decorated with products from exhibitors and invite retailers to discover and experience the trend highlights of the coming season and to be inspired for their own point of sale design.

 

To inform oneself about trends in theory is one thing – to experience them live and with matching products, this is made possible on all three days of the trade fair by the trend tables adjacent to the Nordstil Forum in Hall B1.0. Decorated with products from selected Nordstil exhibitors, the trend tables show how a target-oriented and contemporary product staging can look like under the mottos Inspired by Nature and Colourful Energy. “Above all, Winter Nordstil sets the mood for the season of colorful and carefree outdoor time – as a balm for our souls. It motivates with a look at fresh assortments,” says Susanne Schlimgen, Head of Nordstil. “Visitors will get a first overview of this at our trend tables in the Nordstil Forum with the two main themes. On the one hand, nature-loving and sustainable products that stand for peace, deceleration and mindfulness. On the other hand, colourful, carefree outdoor lovers’ pieces that accompany us into and through the warmer season.”

 

This time, the curator is window & store designer and visual merchandising expert Olaf Stademann. “Visitors can look forward to interesting and innovative products presented on the two trend tables,” says the designer. In addition, he will be giving a daily talk at the Nordstil Forum about the designed tables and providing practical tips on how retailers can inspire customers with original product presentations.

 

Inspired by Nature

 

On this trend table, nature is the guide. Natural and sustainable materials such as wood, clay, leather, ceramics, cork, linen and moss show what connects us with nature and brings it closer to us. Natural materials and soft colours such as wool white, cream, caramel emphasize natural living. They are combined with warm earth tones such as powder, cappuccino and terracotta and rounded off with stone gray, moss green and sage. The interplay of simple and pure colours and materials is as soothing and harmonious as nature itself.

 

Colourful Energy

This colourful and refreshing staging is characterized by bright summer tones and powerful colours such as mango, petrol, orange-yellow, orange-red and blue. Contrasting nuances and strong contrasts make this table an eye-catcher and create an exciting atmosphere. A presentation full of energy displayed with the help of light, acrylic and glass creates an optimistic mood. Colour blocking and complementary colours add further unusual accents.

 

The complete framework program is also available online: nordstil.messefrankfurt.com/events

 

Hamburg Highlights

If you want to extend your stay in the beautiful port city of Hamburg or want to indulge in some culture and culinary delights after the diverse range of products at Nordstil, you will find exclusive tips here – from beautiful places to stay to must-sees and culinary highlights:

 

nordstil.messefrankfurt.com/hamburg-tips

 

The next Winter Nordstil will take place from 14 to 16 January 2023 and the next Summer Nordstil from 22 to 24 July 2023.

 

 

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