【DE】Messe Berlin – Highly concentrated into the new trade fair year 2023

  • Outlook on event calendars in the first half of 2023
    • Strong year for trade fairs and congresses
    • Important milestones for more sustainability

 

Messe Berlin is facing a strong event year 2023 with numerous leading trade fairs and top-class events. After two years of corona-related restrictions, events such as the International Green Week and the ITB Berlin will take place for the first time this year as face-to-face events.

 

Dirk Hoffmann, Managing Director of Messe Berlin: “After the difficult but successful year 2022, we start the new season with a highly concentrated manner. For 2023, we continue to expect challenges that can also influence our core business in the course of the war and the macroeconomic situation. At the same time, the joyful expectation of a strong trade fair year prevails. Many of our events will almost reach the pre-corona level in terms of scope. Especially the leading international trade fairs are finally bringing together an international trade audience from all industries again.”

 

With IGW, FRUIT LOGISTICA and ITB into the new year

At the beginning of the year, the 87th International Green Week again numerous guests at the Berlin exhibition center. The world’s most important exhibition for agriculture, food and horticulture will take place from the 20th to the 29th. January. As part of the IGW, the Global Forum for Food and Agriculture (GFFA for short) meets. The GFFA is the leading international conference on central future issues of the global agriculture and food industry. The highlight is the meeting of over 70 agriculture ministers.

 

From 8th to 10th February follows the FRUIT LOGISTICA. The leading trade fair of the global fruit trade takes place under the motto “All in ONE” and brings together the most important players in the fruit trade industry in Berlin with 2,500 exhibitors from 90 countries. Just a week later, the joint trade fair of the electronics retail chains expert and Euronics opens from the 18th to the 21st. February their doors.

 

ITB Berlin is open from 7th to 9th. March a fixed date for actors in the global travel and tourism industry. Under the motto “Mastering Transformation”, top speakers discuss current challenges in the travel industry at the congress. This year’s partner country of ITB Berlin is Georgia.

 

From 25th to 27th April, Europe’s most important trade fair and congress for digital health care is on the agenda: In addition to a comprehensive market overview, the DMEA offers the trade audience a wide range of opportunities for intensive exchange, networking and customer acquisition.

 

Photo: messe-berlin.de

 

 

Strong year for trade fairs and congresses at the exhibition center

The Berlin exhibition center is in great demand as a location for congresses, guest fairs and corporate events. “Our guest event year 2023 is excellently booked. The absolute highlight will be the Special Olympics World Games, which will take place in June. It will be the largest sporting event in Germany since the 72 Olympic Games. Other flagship projects are 100 years of BMW Motorradwerke in Berlin and the EADV Congress of European Dermatologists with over 14,000 participants,” says Dr. Ralf Kleinhenz, Business Unit Manager Guest Events.

 

The starting signal for the guest events is Europe’s largest B2B fashion fair PREMIUM, where from the 17th to the 19th January international brands present the trends of the coming season.

 

A complete overview of Messe Berlin’s own and guest events can be found online in the event calendar at: www.messe-berlin.de.

 

Sustainability and responsibility in ongoing trade fair operations

Future-oriented management and socially responsible action are inextricably linked to Messe Berlin. As a public company of the state of Berlin, Messe Berlin develops efficient and sustainable processes for the energy supply of the exhibition center and the ongoing operation of events. After the construction of a new 6 megawatt photovoltaic system on the roofs of Messe Berlin was announced in November last year together with the Berliner Stadtwerke, the first construction work is to begin in the first half of 2023.

 

Together with the energy company E.ON, Messe Berlin is implementing a future-oriented energy saving project: By 2025, the refrigeration and heat supply of the exhibition center will be converted to climate-friendly technologies. In the future, significant energy, CO2 and cost savings are to be achieved by combining different heat sources.

 

Messe Berlin takes climate protection very seriously. Optimizing our energy consumption has been a central concern for years, which has once again gained in importance due to the climate goals of the Federal Government, the State of Berlin and the current energy crisis, says Dirk Hoffmann, Managing Director of Messe Berlin. “By switching to a climate-friendly and cost-effective heating and cooling supply, we are taking an important step towards more sustainability in our company.”

 

About Messe Berlin
Berlin has been a trade fair location for 200 years, one of the most important in the world for many decades. As a state-owned trade fair company, Messe Berlin designs, markets and organizes hundreds of live events every year. The aim is to be an outstanding host to visitors at all events, to give the best possible business impulses and to ensure fair conditions for everyone. This self-image is reflected in the company motto: Messe Berlin – Hosting the World.

 

 

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