S&W Yingni, Author at SW MESSE

【DE】THE SPECIALIST PROGRAM AT THE LEIPZIG BOOK FAIR 2023

03/20/2023 by S&W Yingni

Even though popular events such as the Leipzig Book Fair had to pause and the bookstores suffered greatly from the restrictions and the lack of customers, Corona has not only harmed the industry. Because the grip on the book became more popular again and the sales figures rose significantly. At the same time, the book is still indisputably in constant competition with other media. Part of the success strategy of bookstores, publishers, authors and translators must therefore continue to be to show, promote and discuss the variety of written words in all their colors. This goal is also pursued by the specialist program of the Leipzig Book Fair from the 27th to the 30th. April with over one hundred events.

Specialist program for the book trade

The program with all events can be foundhere.

In the search for the most promising latest works and authors, booksellers can orient themselves above all by the various awards that are awarded as part of the book fair:

Prize of the Leipzig Book Fair: Who managed to tell stories that you can’t really come up with? Or to translate? Or to describe? The jury awards the prizes in the categories fiction, non-fiction/essaying and translation on the 27th. April at 4 p.m. in the glass hall.
• Leipzig Book Prize for European Understanding: The winner is the Russian-Jewish author Maria Stepanova, who was born in Moscow in 1972 and currently lives in German exile. She will be on the 26th. April in the Gewandhaus zu Leipzig for their poetry volume “Girls without clothes” and presents itself on the 27th. April at the Leipzig Book Fair.
• Forum DIE INDEPENDENTEN | Kurt Wolff Prize: Literary new discoveries are a trademark of the independent publishers, which present their current books and authors in the Forum “The Independents” – a project of the Leipzig Book Fair and the Kurt Wolff Foundation. The Kurt Wolff Prize annually honors outstanding programs and this year goes to Alexander Verlag Berlin. The Kurt Wolff Promotion Award is awarded to Elif Verlag, Nettetal. The award ceremony will take place on the 28th. April from 1:00 p.m. to 2:30 p.m. at the Forum of the Independents in Hall 5 at booth D313.
• Reading Compass – The Comic Edition: Awards will be awarded on the 27th. April from 10:30 a.m. to 11:30 a.m. in hall 3 at booth A307 new comics, comic novels, manga and graphic novels that seduce you to read, are child-friendly and age-appropriate and make it easy for young readers to identify with the stories.
• Seraph: The Fantastic Academy awards on the 27th. April from 4:00 p.m. to 5:00 p.m. on the Great Stage in Hall 3 at booth G400 the Literature Prize for Fantasy in the categories Best Book, Best Debut and Best Independent Title.

What the future of the book trade looks like also depends on the interest of the next generation. Promoting and offering orientation for these professions is therefore also an important mission of the Leipziger Buchmesse and the Börsenverein des Deutschen Buchhandels e.V.:

Career day: Pupils, students and professionals will find an overview of the entry and development opportunities in the book and media industry here. The program on the 28th. April 2023 in the Fachforum + Literatur in Hall 5 consists of discussion events, workshops, seminars, company presentations and also offers the opportunity for direct exchange with representatives of the industry.
• Succession in the book trade: Find out at the panel discussion what constitutes a successful company handover. On the 27th April from 10:30 a.m. to 11:15 a.m. in the Fachforum + Literatur in Hall 5 at booth D700.
• Industry future: What skills and digital knowledge are needed? Industry experts will discuss this on the 28th. April from 11:30 a.m. to 12:15 p.m. in the Fachforum + Literatur in hall 5 at booth D700.
• A bookstore on the way to climate-friendly business: You will find out what the experiences of the Bremen bookstore Lesumer Lesezeit and its next steps look like on the 27th. April from 2:30 p.m. to 3:15 p.m. in the Fachforum + Literatur in hall 5 at booth D700.
• Use the potential of mangas for your own bookstore: The open discussion round on the 28th. April from 2:00 p.m. to 3:00 p.m. at the Libri booth (booth A100) in hall 3 helps booksellers to find their way around the rapidly growing offer, to understand the target group and to benefit from the manga boom.

Specialist program for publishers

The program with all events can be foundhier .

Not only authors, but also publishers and literary critics are happy to be awarded. You can find out who this year’s award winners in the industry are, among others, at the following events:

Sales Award: This important marketing award honors unique sales services in terms of their impact on end customers. The award will take place on the 27th. April from 12:00 p.m. to 1:30 p.m. in the specialist forum + literature in hall 5 at booth D700.
• Alfred Kerr Prize for Literary Criticism: On the 27th April, the trade magazine Börsenblatt honors a person of German-speaking literary criticism for their continuously outstanding achievements: Forum of the Independents in Hall 5 at booth D313, 2:00 p.m. to 3:00 p.m.
• Saxon Publishing Prize: On the 28th April, the outstanding publishing work of this year’s 20 award winners will be presented from 12:00 p.m. to 1:00 p.m. in the Forum Literature in Hall 4 at booth B500.

Whether equality in the publishing industry, diversity in literary texts, digitization, climate friendliness or even a look into history – the specialist program for publishers is as versatile as the challenges facing the book world:

MVB invites small and self-publishers to exchange ideas: In order to understand even better how publishers inform themselves and what they need to market their books, the company MVB will be available on the 27th. April from 1:30 p.m. to 2:00 p.m. in the specialist forum + literature in hall 5 at booth D700 speech and answer.
• Climate friendliness in publishers: Industry participants give best practice recommendations on how publishers can position themselves sustainably: on the 27th. April from 3:30 p.m. to 4:15 p.m. in the specialist forum + literature in hall 5 at booth D700.

Specialist program for authors | autoren@leipzig

The program with all events can be foundhere.

The selection from the 134 possibilities that writers expect in Leipzig will not be easy. Many colleagues present their new works, publishers and associations invite you to a conversation, and there are numerous tips, e.g. B. for audiobook and e-book production, newsletter marketing, self-publishing, writing style or the perfect blurb:

NEW: #bookable: It will be particularly personal this year in Hall 2. There, the audience can talk to authors at the new community table and participate in moderated conversations. 16 two-hour sessions are planned, to which six authors are invited.
• Author round: This year’s conference will take place on the 29th. April from 10:00 a.m. to 5:00 p.m. in Room 1 in the Congress Center, curated by Leander Wattig. In 66 top-class table discussions at eye level, you can learn everything relevant about successful publishing and make contacts among like-minded people.
• Author:innenwerkstatt Prose Forecasts: Ten young authors present on the 28th April from 3:00 p.m. to 5:30 p.m. in the conference room in Hall 5 and the texts they created as a scholarship holder in 2022 in the Literary Colloquium Berlin.
• Author tour: You can visit the book fair together with colleagues and gain insights into author-relevant topics at the trade fair tour on the 27th. April from 4:30 p.m. to 6:00 p.m., meeting point Leseinsel autoren@leipzig in hall 5, stand A305.
• How does audiobook work?The self-publishing platform BoD is now launching the new audiobook service “BoD audio” for authors in Germany, Austria and Switzerland. On the 27th April from 2:00 p.m. to 2:30 p.m. at the A200 booth of BoD in Hall 5 you can find out more.
• Successfully producing podcasts: A workshop on conception, technology, the right way to speak and the distribution of your own podcasts will take place on the 28th. April from 4:30 p.m. to 6:00 p.m. in the Congress Center in lecture room 9.

Excerpt from the events in the forum autoren@leipzig in hall 5 at booth A700:

Newsletter: You can find out how authors can use newsletters for their marketing during the panel discussion on 27. April from 11:30 to 12:00.
• Trends and challenges in self-publishing: The lecture on the 27th April from 12:00 to 12:30 p.m. informs about current developments in self-publishing and shows where new opportunities for marketing and distribution arise.
• The happy secret: of attempts and disappointments, of finding and throwing away and of the happiness of success will be on the 27th. April from 1:00 p.m. to 1:30 p.m. in conversation with the author.
• How is a book created?On the 27th April from 2:30 p.m. to 3:00 p.m., an agent, an editor and a sales representative provide information on how books make it from the manuscript stage to the counter.
• Ways out of the blurb hell: There is no second chance for the first impression – this also applies to books. “Mister Klappentext” Hans Peter Röntgen and “Texthexe” Juri Pavlovic talk about it with Sissi Steuerwald, author and deputy chairman of the board in the Selfpublisher Association, on the 28th. April from 11:30 to 12:00.
• Fair Author Contracts: On The 28th In April, authors learn from 3:00 p.m. to 3:30 p.m. which pitfalls are hidden in contracts and can ask their questions directly to Tobias Kiwitt and Gerhard Ruiss.
• Time management for authors: How do you find and plan time for writing? Tips, tricks and experiences will be provided during the panel discussion on the 28th. April from 3:30 pm to 4:00 pm.

Specialist program for translators

The program with all events can be foundhere.

Whether books will also be a success in another language depends largely on the ability and enthusiasm of the translateers to translate the subtleties of the original language or the text into German, for example. The goal of bringing the translators more into the spotlight is pursued here, among other things:

Prize of the Leipzig Book Fair, category translation: On the 27th April, the nominees will be presented in the translation category from 1:00 p.m. to 2:00 p.m. at the Forum International + Übersetzerzentrum in hall 4 at booth C407. The award will take place on the 27th. April at 4:00 p.m. in the glass hall. The prize winner will be celebrated in the translation category on the 28th. April from 1:00 p.m. to 2:00 p.m. at the Forum International + Translation Center in Hall 4 at booth C407.
• You can’t see those in the dark: What can be done to make translators perceive more strongly in public? A panel discussion on the 27th is dedicated to this question.April from 5:15 p.m. to 6:00 p.m. at the specialist forum + literature in hall 5 at booth D700.
• As a meeting place for all those interested in literary translation, various events are offered in the Translation Center in the Forum International in Hall 4 at booth C407.

o “as perforated as possible”: A panel discussion on the 27th deals with the question of how to deal with the demand for fair language in translations. April from 2:00 pm to 3:00 pm.
o Exchange of experiences: Five participants of the International Translators’ Meeting on the 28th will talk about translating German literature. April from 11:00 to 12:00.
o Austria – Land of Translation: The event takes place in cooperation with ‘meaoiswiamia’ and TRADUKI and the ‘Year of Austrian Literature’ of the BMEIA and focuses on the languages and translation in the multilingual host country. It will take place on the 28th. April from 2:00 pm to 3:00 pm.
o REBEKKA: Rebekka honors translators who have been translating fiction and non-fiction books well, enthusiastically, persistently and often poorly paid for many years. The prize will be on the 29th. April from 12:00 to 13:00.

Opening hours and prices

The Leipzig Book Fair in conjunction with the Manga-Comic-Con and the Lesefest Leipzig liest opens from the 27th to the 30th. April. Tickets are available at www.leipziger-buchmesse.de/tickets.

No trade visitor tickets are offered. For trade visitors, however, there is a specialist center in the glass hall, which will take place on Thursday, 27. April from 10:00 a.m. to 2:00 p.m. and Friday (28. April) and Saturday (29. April) is open from 10:00 to 18:00. You will find the entire specialist programhere.

About the Leipzig Book Fair

The Leipzig Book Fair is the most important spring meeting place in the book and media industry and sees itself as a trade fair for readers, authors and publishers. It presents the new publications of spring, current topics and trends and shows not only young German-language literature but also news from Central and Eastern Europe. The host country of the Leipzig Book Fair 2023 is Austria. Through the unique combination of the fair and “Leipzig liest” – the largest European reading festival – the book fair has developed into a crowd puller. 2,500 exhibitors from 46 countries came to the last event and inspired 286,000 visitors at the exhibition center and throughout the city. The Leipzig Book Fair is supported by NEUSTART KULTUR of the Federal Government Commissioner for Culture and the Media.

【DE】#HM23 – most important platform for hydrogen and fuel cells

03/20/2023 by S&W Yingni

At the HANNOVER MESSE from the 17th to the 21st April 2023, around 500 companies will present their solutions for the generation, transport, storage and consumption of hydrogen. The opportunities for everyone are great: By 2030, the EU Commission wants to install electrolysers with an output of at least 40 gigawatts and produce 10 million tons of green hydrogen in a step-by-step approach.

Hanover. The hydrogen economy is international and thus new innovative companies are emerging worldwide. The technology also triggered a boom in the southern Harz. The exhibitor Maximator Hydrogen, a manufacturer of hydrogen filling stations, has been growing for years and is targeting sales of 50 million euros in the fifth financial year. It is being built and production areas are constantly being expanded. The order backlog is now over 100 million euros.

Numerous European medium-sized companies benefit from the hydrogen economy and are constantly developing new solutions for the generation, infrastructure, transport, storage and refueling with hydrogen. Around 300 exhibitors will show their solutions at Hydrogen + Fuel Cells EUROPE alone as part of HANNOVER MESSE, including well-known companies such as Bosch, Iberdrola, Schaeffler, Siemens, Linde and Emerson. The hydrogen economy thinks internationally and presents itself primarily in Hall 13. On an area of around 8,000 m2, decision-makers from all over the world discuss new technologies and applications for hydrogen and fuel cells across industries. In addition to Germany, most exhibitors come from Europe as well as from China, Japan, South Korea, the USA and Canada.

Norway is also strongly represented, as the country is an important partner for German and European ambitions. Equinor and the German RWE recently signed an agreement on the conversion of gas-fired power plants to hydrogen, the production of hydrogen in Norway, pipeline exports to Germany and the joint development of offshore wind farms. Statkraft and the German HH2E presented their agreements with the Norwegian Nel on the purchase of electrolysers for hydrogen factories in several European countries. The company Nel is one of 14 Norwegian companies at the fair. Among other things, the engineers show the latest generation of their electrolyzers. Already today, Europe produces and consumes about 80 million tons of hydrogen annually. The trend is rising. The challenge is above all to make the already used hydrogen and the additional consumption green in the future. By 2030, the EU Commission wants to replace gray hydrogen with green ones. Why? Grey hydrogen is based on fossil energy sources. The ambitions are high. It still takes many electrolysers to reach the goal, and there are only seven years left.

According to Fraunhofer, the most efficient technology for the production of hydrogen comes from Belgium: ZIRFON separators for alkaline electrolysis (AEL) are used worldwide by manufacturers of electrolyzers and owners of hydrogen production projects because of their longevity and persistently high productivity, the developers explain.

But it is not only Europe that relies on hydrogen. Many companies also invest in China. According to its own statements, Refire, for example, already operates over 4,000 fuel cell trucks. On the first day of the fair, Audrey Ma, Vice President at Refire, discusses “Heavy Duty Trucks – is Hydrogen the future?” with representatives of European industry, including Jens Fleckenstein from Daimler Truck or Yves Dumoulin from FORVIA Group.

Hydrogen + Fuel Cells EUROPE organizes two forums parallel to the exhibition: the Public Forum and the Technical Forum.

Further information can be found here.

【DE】The leisure fair is back: Full program for travel, leisure, outdoor and garden

03/20/2023 by S&W Yingni

From 22nd to 26th In March, the outdoor season will open at Messe Nürnberg: On five days, the Freizeit Messe focuses on the topics of caravans, tourism, garden, outdoor and sports. The inviva accompanies the leisure fair on all days. At the same time, the new music fair Nuremberg (24th to 26th March) and the Whisk(e)y fair THE VILLAGE (25. + 26. March, access from the age of 18).

Nuremberg – After the restart of the Freizeit Messe in 2022, the Freizeit Messe 2023 is growing significantly again. In eight halls and the trade fair park, visitors will find inspiration, products and solutions for active leisure, the home garden, the next trip and the new outdoor season. The new music fair Nuremberg (Friday to Sunday) will be there for the first time, the Whisk(e)y fair THE VILLAGE will be there again (Saturday and Sunday). Almost 800 exhibitors offer a full program for the leisure fair in the Messe Nürnberg.

Return of the desire to travel

The managing directors of the trade fair organizer AFAG, Henning and Thilo Könicke, look forward to this year’s leisure trade fair: “The restart of the trade fair industry is a process that has not yet been completed for us. At the trade fairs, the return to old strength has already succeeded many times and the Freizeit Messe as a public fair is now also developing in this direction. There are again more exhibitors in all areas who herald the start of the travel, leisure, outdoor and garden season with their offer.”

Especially in the tourism sector, more destinations and inspirations are offered and the offer is gradually developing again towards the pre-crisis level. In the caravan and motorhome salon, it has already been possible to present a very wide range: The exhibitors bring models from over 60 brands and thus offer visitors a comprehensive overview.

In the outdoor and sports area of the leisure fair, there are numerous opportunities to try out trend sports and find new hobbies. Highlights are the large action pool and the climbing snake, which leads up to 10 meters in height. Remarkable is the commitment of the regional sports clubs, which come to the fair on a voluntary basis at the weekend to introduce visitors to their sports and the club.

In the garden and house area, there is comprehensive advice for the redesign and redesign of the garden as well as the right tools and materials to get in the mood for the garden season.

Workshops for students and Kid’s Club at the weekend

From Wednesday to Friday, school classes are invited to move the lessons to the exhibition center. The program includes active workshops on the topics of water sports, balance and cycling, fitness and climbing. At the start of the music fair on Friday, musical workshops are also on offer. At the weekend, children between the ages of six and 13 can experience games, fun and exercise at the Heimatrausch Kid’s Club.

New combination: Leisure fair and music fair

The new music fair celebrates its premiere parallel to the leisure fair. For Maik Heißer, project manager of both trade fairs, a good combination has been found: “With 130 exhibition areas, 50 concerts and 30 workshops, the music fair makes a very good start. The Nuremberg Music Fair is not only aimed at professional musicians, but also at hobby musicians and thus appeals to a wide audience. That’s why it is in very good hands parallel to the leisure fair and visitors can look forward to inspiration and information for a beautiful, active, sporty and now also musical leisure time.”

Old friends: Whisk(e)y fair and leisure fair

Ten years ago, the first Whisk(e)y fair THE VILLAGE took place in Nuremberg, now it is considered Germany’s largest Whisk(e)y fair and underlines this title with over 2,800 Whisk(e)ys from 22 countries on offer in 2023. Visitors to the leisure fair need a transfer ticket to visit the Whisk(e)y fair, this is available on site or as a combination ticket in the online ticket shop. Access only from the age of 18.

Leisure fair Wednesday, 22nd to Sunday, 26th March
inviva Wednesday, 22nd to Sunday, 26th March
Music fair Friday, 24th to Sunday, 26th March
Whisk(e)y Mass Saturday, 25. + Sunday, 26. March
- THE VILLAGE (Pre-opening on Friday, 24. March)

【DE】CREATIVA and CAKE & BAKE: 40 years of inspiration

03/20/2023 by S&W Yingni

International artists and stars at CREATIVA and CAKE & BAKE

Europe’s largest creative fair brings from the 15th to the 19th. March 2023 international exhibitors, stars and influencers as well as creative minds of all kinds together. Because then the Creativa opens – and on the trade fair weekend also the international cake fair CAKE & BAKE (18th to 19th). March) – at Messe Dortmund. Hobby and freelance artists, educators, students or even self-employed people will find everything they need for the creative craft here. In addition to a large selection of materials and design products for shopping, visitors will learn everything about the latest trends and techniques at special shows, workshops and on the stages. At the start of the fair in 2023, a trend report with the creative trends 2023 will be presented to the community for the first time. Well-known artists such as Janine Heschl, the plotter aunt, Marit and Mark alias Make ma! at CREATIVA as well as Ross Antony and the stars of “Das Große Backen” at CAKE & BAKE reveal exclusive tips and tricks and inspire new projects. In addition, around 30 artists arriving from Ukraine present traditional crafts and cultural heritage at CREATIVA. Tickets for the creative event of the year are available online on the trade fair websites and on site.

Photo: messe-creativa.de

Dortmund – Diverse as ever, with a modern, contemporary concept and a fresh look. Europe’s most successful and largest creative fair CREATIVA celebrates its comeback from the 15th to the 19th. March 2023. For 40 years now, it has been setting new topics and depicting current trends. With topics such as handicrafts & building, fabric & textile, painting & drawing, art & crafts, design & decoration, games & fun, fashion & accessories, living & design as well as education & business, it offers visitors the entire spectrum of creative work. With other event highlights such as CREATIVA NEO, CREATIVA Dolls & Bears, CREATIVA PerlenExpo or CREATIVA LandGarten, creative enthusiasts will find a lot of inspiration, interaction and interesting products on five trade fair days. And visitors can also visit Germany’s largest fair for cake design CAKE & BAKE on the trade fair weekend with their ticket.

Around 370 exhibiters from 17 countries present a unique and colorful range of new and proven products, individually designed objects and innovative techniques in halls 4 to 7 at CREATIVA at their stands, in workshops and special shows. In addition to numerous exhibitors from Germany, the Netherlands, Luxembourg or Great Britain, providers from India, Nepal, Tunisia, Ukraine and Uzbekistan are also guests in Dortmund.

Community Creative Trends 2023:

First CREATIVA trend report and special show “Trends & Inspirations”

According to a survey by Statista Global Consumer Survey, interest in handicrafts and handicrafts almost doubled in 2022 compared to 2019 during the corona pandemic. Creative minds are always looking for new inspiration and trends.

At CREATIVA, visitors will be presented an overview of creative trends of 2023, including at the special show “Trends & Inspirations” in Hall 7. Visitors can be inspired by the trends of the year by products, collect ideas for their own creative projects and purchase desired products or materials to “imitate” directly afterwards from the respective trade fair exhibitors at CREATIVA.

In addition to this special show, Europe’s largest creative fair this year publishes for the first time and as the first trade fair a trend report with inspirations and example projects for the entire year. The trend guide with the seven trends NaturSchätze, MeerZeit, HappyDay, PapierKram, GreenLiving, BohoLove and VintageFlair, shows what is moving the community right now In addition to interesting basic data on the most popular materials and techniques, readers will find inspiration, ideas, examples and instructions for implementation in everyday life in the trend guide for the entire year 2023. The most important megatrend of the time is sustainability or “GreenLiving”. With creative ideas, sustainable, reusable and upgraded products can be created or repaired in no time, thus reducing waste and conserving resources. Another very important trend is HappyDay. This includes everything that ensures that people stay in a good mood in currently uncertain times. A patchwork of strong colors, cheerful motifs and playful shapes conjures up a smile on our faces.

The trend report is available for download all year round at messe-creativa.de/trendreport. In addition, spectators at the CREATIVA STAGE have the chance to get a printed copy after the talk round “Trend Agency: Trend Report with Gabriela Kaiser”.

>> Further information and all trends at a glance: messe-creativa.de/trendreport.

Tradition & Modernity:

Represent Ukrainian cultural heritage prominently and experience creativity up close

Unique at this year’s CREATIVA is the presence of around 30 artists from Ukraine. Typical craftsmanship as well as demonstrations from traditional embroidery to the national clothing “Vyshyvanka” will be experienced by visitors in Hall 4. Culinary delights can also be tasted and give a further impression of Ukrainian culture. And Claudia Pfeil will exhibit some quilted blue-yellow blankets at CREATIVA under the title “Piece for Peace”, which will be given away to Ukrainian children in the next few weeks.

In the nitrogen lounge in Hall 4, a large area is dedicated to the topic of machine embroidery. On the associated nitrogen stage (messe-creativa.de/stickstoff-stage), visitors meet, for example, the well-known freehand artist Janine Heschl from the Textile Wildlife Art label. And the fashion designers leonid matthias present six of their collections daily at 4 p.m. at the CREATIVA STAGE. Other highlights of the designer duo are a prêt-à-porter exhibition with creations from 15 years of leonid matthias as well as the Barbie doll exhibition “Pink Rock” for Thomas Sabo on the occasion of the 60th anniversary of Barbie in the lounge. And as a tribute to the 150-year history of Husqvarna Viking, there is also an exhibition with pictures of embroidered fairytale worlds.

With exhibiters such as Cricut Germany, Poli-tape adhesive films and Mr Beam Lasers, the topic of plotting will be strongly represented. Even the well-known influencer Plottertante therefore does not miss the opportunity to present the visitors with the whole variety of possibilities when plotting. On topics such as “What can plotting”, “slide science” or “multi-color plotting” she will give workshops on plotting in Hall 7 together with other experts and friends in the new Cutting Academy by Plottertante and give exciting talks.

>> Further information and the program: messe-creativa.de/cutting-academy-by-plottertante.

In addition to the numerous innovations, the visitors to CREATIVA can expect practical workshops this year. So offer e.g. exhibiters such as the label manufacturer DORTEX professional sewing workshops for Easter and spring and the producer for artist colors Royal Talens painting and drawing workshops. Furthermore, the craft circus Kunst & Kreativ in Hall 6 trumps again with trend workshops by and with manufacturers such as efco, POSCA, edding, Fiskars, KREUL, HobbyFun and STAEDTLER. And Myboshi – known for homemade caps – are also back at the start. >> The entire program of the craft circus with all providers can be found at messe-creativa.de/bastelzirkus.

CREATIVA STAGE with suggestions for inspiration and musical acts

On stage in Hall 4, listeners can expect sewing workshops, plotter lectures and fashion shows, exciting presentations on the creative trends of the community 2023. Bettina Dorfmann – owner of 18,500 Barbie dolls and thus world record holder – will also be on site in Hall 4 and on the show stage. If you want to become active yourself and enjoy quiz questions, you should not miss the CREATIVA quizzes, because here visitors can win a shopping voucher for the fair, among other things. On two days of the fair, not only “You lied to me a thousand times” and “Santa Maria” echo through Hall 4, because these are only two of the top hits of the celebrities Andrea Berg and Roland Kaiser, who are worthy of two doubles on Friday and Saturday afternoon.

>> The entire CREATIVA STAGE program can be found at messe-creativa.de/creativa-stage.

Parallel to CREATIVA, the CAKE & BAKE takes place

A special highlight is the international cake fair CAKE & BAKE, which will take place on the 18th and 19th. March 2023. Parallel to CREATIVA, Germany’s largest fair for cake design presents a wide range of products and program highlights on the topics of baking, cake decoration, patisserie, praline and chocolate on the trade fair weekend in Hall 8.

Around 70 representatives of the industry and international exhibitors from twelve nations, such as Super Streusel, Dr. Oetker, Styrofoam Products or Saracino, hobby and professional bakers present everything the heart desires for baking and decorating cakes. Baking fans can also look forward to prominent hobby bakers such as Ross Antony (at the stand of Super Streusel), the winner of “Das Große Backen” Raheem Haidar and all other stars of the 2022 season as well as the experts of Dr. Oetker. On the STAGE and at Meet & Greets, they give tips for sweet Easter decoration ideas (Dr. Oetker) and reveal how perfect lemon tartlets (Raheem), airbrush on small pastries (Roger Hassler) or ballerina cake pops (Dörte and Anja) succeed. In addition, “Germany’s best hobby baker 2017” Patrick Dörner (Padis Backwelt) does not miss the opportunity to stop by CAKE & BAKE again in 2023 and reveals in “Fault Line Cakes” how the optical masterpieces simply always succeed.

>> The entire stage program: cakeandbakemesse.de/besucher#Programm

In exclusive workshops as well as the CAKE ACADEMY 2023, visitors will meet international baking and cake artists such as Margherita Ferrara, Sophia Fox or Sébastien Haramendy. In the open-plan Academy, viewers have the chance to attend the screenings live and follow the events. In addition, there are private workshops in rounds of a maximum of 14 people. Among other things, they learn here how to effortlessly achieve decorative elements such as exemplary roses (Ludmilla Gruslak), airbrush art (Marianne Daubner) or the perfect border (Kristina Rado). And at “Ready for Disney” (Marta Hidalgo), “Mini-Faces” (Nicola Keysselitz) or “Jassie from Toy Story” (Silvia Mancini), participants get the right technique around the trend topic of modeling and thus create incredible works of art themselves from fondant and chocolate.

Information and registration

>> to the CAKE ACADEMY: cakeandbakemesse.de/cake-academy

>> to the workshops: cakeandbakemesse.de/workshops

Another highlight of the international cake fair CAKE & BAKE is the largest cake competition in Germany, which this year has produced around 200 cake creations from aspiring professional designers and hobby bakers. The exhibits can be admired during the entire duration of the fair on an exhibition space in Hall 7. Also the expert jury of the Interessengemeinschaft Tortendesign e. V. will evaluate all models according to given criteria and announce the winning models at CAKE & BAKE on Sunday at 5 p.m. at STAGE.

Trade fair app

The entire exhibitor and product directory with hall plans, search function and much more awaits all users of the current trade fair app, which can be reached at the following link: webapp.messe-creativa.de.

Outbound journey

Due to the increased traffic volume during the trade fair period, it is recommended to enter the destination address “Maurice-Vast-Straße” in the navigation device. From the destination address, the visitors are forwarded to the corresponding parking spaces via signs in the vicinity.

Cloakroom and goods depots:

In order to enjoy the day of the fair and stroll relaxed through the halls, a sufficient number of cloakrooms for clothing and goods depots for larger luggage were set up. The coats for jackets are located in the north entrance, west entrance and in hall 6 and are provided with the symbol of a hanger. Trolleys and suitcases can be stored during the day of the fair in the goods depots in the north and west entrance, marked with a suitcase symbol in the hall plan, and filled with the purchases at any time without additional costs. The fees amount to 2 euros per part. Trolleys and suitcases may not be taken into the halls for safety reasons.

Tickets are available on site at the box office or online at:
messe-creativa.de/ticketshop / cakeandbakemesse.de/tickets.

【DE】IBO: Successful restart of the trade fair quartet

03/20/2023 by S&W Yingni

Friedrichshafen – Finally IBO again: In spring-like weather, the IBO and its sister fairs “Neues BauEn”, “Urlaub Freizeit Reisen” and “Garten & Ambiente Bodensee” made the appetite for shared experiences and versatile shopping pleasure. The audience shopped and feasted through the halls during the five days of the fair, was advised on holidays, gardening, building and living and entertained by a versatile program. “The IBO has started again after a long forced break and thus not only brings the Häfler traditional fair back to its traditional date, but also creates a promising basis for the anniversary edition next year,” summarize trade fair managing director Klaus Wellmann and project manager Julia Graf.

Full shopping bags, moving show performances and good mood with live music and street food: “Despite the smaller indoor set-up shows the positive response of the visitors that we have hit the mark with a wide audience with our range of topics and new show highlights such as the ‘Moving Shadows’ and the IBO BBQ Family,” Julia Graf is pleased about the 49 860 I “After three years without regular IBO, this year was an important step to get back to operating temperature together with our customers and successfully set up the spring fair with the variety of topics for which it is known for the future,” adds the project manager with anticipation for the 75 years of IBO next year.

The fact that the IBO was finally able to start again is not only pleased with the trade fair makers: “I am very satisfied with the trade fair, we really had a lot of conversations and can record great sales. Our expectations were definitely exceeded. The IBO is still an important trade fair, the visitors are very positive and are happy that something is possible again,” says Manfred Starke, owner of Aqua Fit Schwimmbadbau.

Leo Wildmoser, Managing Director of Wildmoser KG/Autohaus Dreher, also shares this opinion: “Presenting us here is important to show what we have on offer, who we are and to maintain contact with our customers – both with new customers and with existing customers. We were able to make many new contacts and send offers already during the trade fair days.” And not only that: “A married couple who originally did not intend to come to the IBO even bought a camper van at the fair after the consultation at our stand,” reports Wildmoser about the sale of the vehicle on site.

The subject-specific interest of the audience is also particularly positive: “The interest in and popularity for natural building materials has increased enormously. Many visitors inform themselves in advance in order to come specifically to my stand, often with specific technical questions. We have been represented at the IBO for over ten years and are also satisfied with the great interest of the visitors this year – we will definitely come back next year. The contacts I make at the fair, as well as the business that I conclude as a result, often develop into a long-term cooperation. That’s why the trade fair is also important for customer care,” reports Holger Längle, Erfolgsgeheimnis Lehmbau GmbH.

Exhibitors such as Dirk Piorun, Managing Director of the Parkhotel Waldlust, are also happy about a lively post-trade fair business and sales: “I was the last time at the fair in 2017 because it was very difficult for us. This year, however, we managed to accommodate the IBO and I have to say: Sales already exceeded expectations on Friday. It used to be a great audience at the fair, but it got even better. The visitors now also come from the Allgäu and Austria, which is optimal for us. I’ll be back next year.”

The interactive information and educational offer of the German Bundestag in the Foyer West also attracted political celebrities such as Volker Mayer-Lay (member of the German Bundestag) and Klaus Hoher (member of the state parliament) to the IBO. The younger politically interested audience got their money’s worth at the second edition of the Young Speaker Contest. Ten pupils took part in the competition on Messe-Freitag and gave short lectures on topics that move them. “I was thrilled by the topics that the young people have dealt with. I was also impressed by their eloquence and the use of stylistic devices. There was no fear of simply taking a microphone in hand to speak freely on stage,” reports juror Reinhold Lange, chairman of the umbrella association of the youth municipal councils of Baden-Württemberg. The first place was made by 17-year-old Kilian Vogler with an emotional speech about his experiences with bullying.

The IBO and its sister fairs promise versatile shopping pleasure, conviviality and colorful entertainment next year from the 20th to the 24th. March 2024. A special occasion, because next year the Messe Friedrichshafen and the IBO will celebrate 75 years.

【DE】Invest becomes a crowd puller

03/20/2023 by S&W Yingni

Audience deals intensively with the topic of wealth building / 12,577 visitors make the event a complete success

The need for serious information in the area of investment and finance is higher than ever. Young people are also taking the topic of finance into their own hands and want to find out about the possibilities of building wealth. This is underlined by the popularity of the audience at Germany’s largest industry meeting – the Invest 2023 at the Stuttgart exhibition center. A total of 12,577 private and institutional investors visited the event on the two days of the fair. On the 17th and 18th In March, 124 exhibiters presented interesting facts about all asset classes on a gross area of 10,900 square meters – from stocks and ETFs to crypto to commodities and precious metals. A total of 270 lectures took place on the five stages, which were constantly very popular. The current difficult framework conditions in the financial markets, due to the Ukraine war, inflation, rising interest rates, were particularly present topics.

For the majority of the audience, building up their own wealth is the most important reason for visiting Invest, followed by the topic of retirement provision. In general, the visitor structure shows a trend towards a more feminine audience – so the topic of finance is also present in this target group. The proportion of women in Invest rises to 20 percent.

“The rush to Invest has shown that people want to exchange ideas more than ever on the topics of investment and finance. For two days, the industry met in Stuttgart, discussed the current challenges and gave exciting tips to the interested audience in a very extensive program, says Stefan Lohnert, Managing Director of Messe Stuttgart.

Run on investment tips

The decisions for investors are currently being made more difficult by the multiple challenges in the financial markets and cause uncertainty. “Interest turnaround, upheavals in the global economy, fluctuations in the capital markets: These are exciting times for private investors. In this demanding market environment, Invest was once again able to offer valuable orientation. The high demand for information was also evident at the stand of the Stuttgart Stock Exchange Group. Our innovative services and offers in both the capital market and digital business met with great interest among visitors,” says Dr. Matthias Voelkel, CEO of the Börse Stuttgart Group.

Five stages and 270 program items

On five stages in the exhibition hall, in the ICS Internationales Congresscenter Stuttgart as well as at the stands of the exhibiting companies, 270 lectures with a large wealth of well-founded information were offered on the two days of the fair. The first highlight was the opening of Invest: Dr. Danyal Bayaz, Minister of Finance of the State of Baden-Württemberg, opened the fair and answered questions from students on the topics of investment and finance. The panel discussion with moderator Cornelia Frey from the Stuttgart Stock Exchange group and financial blogger Lisa Osada (“Aktiengram”), trading director Dragan Radanovic and Bison boss Dr. Ulli Spankowski from the Stuttgart Stock Exchange group, already set the thematic agenda of Invest on Friday morning.

In the Blogger Lounge, which was organized together with the Börse Stuttgart Group, the young target group exchanged views with Germany’s most popular financial bloggers – this year, the area in the hall was again an absolute crowd puller. The younger visitors were able to get rid of burning questions here and discuss them on an equal footing with the bloggers. The Female Finance Day offered first-hand expert knowledge for the approximately 350 interested parties at talk rounds and boot camps. The program, specially tailored for female investors, also offered answers to questions about the right investment strategy.

Fair Green Money draws a positive summary

Sustainable investments no longer have exotic status, but are becoming increasingly important for investors. At Invest, the topic has a special place: in addition to the offers in the hall, the accompanying Green Money fair with 19 exhibiting companies informed visitors about the topic of ethical and sustainable investment.

“The demand for sustainable investments is growing rapidly. More and more investors not only want to achieve a good return, but at the same time consciously support ecological and/or social projects. The exhibitors once again clearly felt the growing trend at the Grünes Geld trade fair. Presenting conventional and sustainable investments compactly at an event is only available at Invest and that makes the fair so successful, for exhibitors and visitors alike, says Tobias Karsten, Managing Director of ECOeventmanagement and organizer of the Grünes Geld trade fair.

exhibitings report on great atmosphere at Invest

Eric Stoklassa, Marketing, Münze Österreich AG:
“We are very satisfied with the investment. We had a lot of audience at the stand, who brought qualified questions and with whom we had good conversations. For companies in the field of investment, investment, provision and asset protection, Invest is always a good address. The audience comes here to inform themselves as widely as possible. A real eye-catcher and crowd puller was our 31 kilogram gold coin.”

Christian Köker, Director, Derivatives Public Distribution, HSBC Germany:
“For us, Invest was a great event because we had a very mixed audience. We have seen old acquaintances again, but also many young guests with a lot of interest in financial investment topics. The lecture events are also very well attended. For me, Invest is a professionally organized trade fair in a very good location. You must also not underestimate the dialogue with industry colleagues: at such a trade fair you can gather experience and information that you do not get without a trade fair.

Sabine Seitz, consultant in the field of sales and marketing, Sparkassenverband Baden-Württemberg: “We have not been there as an exhibitor at Invest for several years now and are thrilled to be back. Invest is the only real trade fair in Germany on the subject of finance and investment. Visitors are hungry for topics such as Silicon Valley Bank or Credit Suisse. As a financial service provider, we have received many questions about the credit business, but also about deposit insurance or insurance.”

Patrick Kesselhut, derivatives expert, Société Générale: “We are very satisfied with Invest and the numerous interested investors we meet here. The contact with the visitors, the exciting lectures and the reunion with the industry colleagues is simply fun. Invest is the leading trade fair in Germany and we are curious to see how it will develop.”

Jennifer Borger, Marketing Coordinator, IG Europe GmbH: “We had many good customer conversations at Invest and got to know interesting personalities. Networking is also an important factor, it is always nice to meet well-known colleagues from the industry again. I can only recommend Invest: The fair has its own dynamics, there are many different exhibitors with different specializations. Thumbs up!”

Ute Leidhold, Marketing & Sales, Börsenmedien AG: “The crowd of visitors at our booth was madness. There are many young people who are interested in their future. We were already thrilled last year and that’s really striking. The stages with the lectures are great in terms of organization and content. I would like even more exhibitors, the Invest is definitely good for the presentation of the company.”

Sebastian Kruse, Equity Derivatives, Morgan Stanley: “We are very happy to be here at Invest again. We had nice, exciting conversations, there was a great atmosphere. The visitors are very interested, there is a lot of talk about products and technical questions are asked. The lectures are well attended and you can see the interest in being physically on site. Invest is the largest financial fair in Germany, you can’t miss it. We have been here for years and we will be there again in the coming years.”

Kemal Bagci, Public Distribution, BNP Paribas S.A.: “There is a lot of movement in the markets right now and this attracts many visitors to Invest. Here we meet an interested audience and exactly our target groups.”

Nadine from Widekind, event manager, Deutsche Bundesbank: “We are very satisfied, our stand has been well attended throughout. The audience is very open-minded, we wanted to increase the visibility of the Bundesbank with our stand. We have achieved the goal here.

Marco Witteck, Key Account Manager, Smartbroker AG: “We are very satisfied. The visitors consciously absorb information, are well informed and have the right to buy. We were able to have many very pleasant conversations and have already recommended the Invest to other exhibitors.”

Jochen Staiger, CEO, Swiss Resource Capital AG: “We are absolutely satisfied and happy about the many visitors. In particular, we have noticed the many young people who have shown great interest. With our 10th German Raw Materials Night, we were able to reach a record number of participants.”

The next investment will take place on the 26th and 27th. April 2024.

Further information and image material under Invest – Press material | Messe Stuttgart (messe-stuttgart.de)

【DE】14. LIFE AND DEATH takes up current debate

03/20/2023 by S&W Yingni

The question of how euthanasia can be re-regulated is currently being discussed in Germany, because the Federal Constitutional Court had declared the ban on commercial euthanasia unconstitutional in 2020. However, the current state of sleep does not change the fact that seriously ill people have the desire for assisted suicide and a self-determined end. The 14th LIFE AND DEATH on Friday and Saturday, 5th and 6th May 2023, in the MESSE BREMEN is dedicated to the topics of crisis, trauma and suicide in death and bereavement support in a cross-professional manner – under the guiding principle “…and there is still a light!”

Specialist lectures shed light on medical and psychosocial aspects

“We are aware that suicide and assisted suicide are very sensitive topics,” says project manager Meike Wengler. “Nevertheless, they are part of our society and where else, if not on LIFE AND DEATH, we should have the courage to talk about it openly.” They not only want to take up the current Bundestag debate, but also to approach the topic in a technically sound manner and give assistance and impulses to both full-time and volunteers. The ethical questions with legal help to die – deep sedation and renunciation of food – for example, speaker Prof. Dr. Christoph Rehmann-Sutter, Deputy Director at the Institute for Medical History and Science Research at the University of Lübeck, as part of his lecture of the same name.

The lecture by Prof. Dr. Reinhard Lindner, specialist in neurology and psychiatry as well as specialist in psychosomatic medicine and psychotherapy. Taking into account the current case law and legislation as well as the public discussion about assisted suicide, he presents scientific findings on the medical and psychosocial situation of life-hist and suicidal people and analyzes the situation of accompanying persons in this situation.

“And in the afternoon I’m dead?!” – Panel discussion with Dr. Annette Kurschus

The topic complex concludes at LIFE AND DEATH with a top-class panel discussion. Heiner Melching, Managing Director of the German Society for Palliative Medicine (DGP) in Berlin, talks to Dr. Annette Kurschus (Chairwoman of the Council of the Evangelical Church in Germany), Dr. Elisabeth Jentschke, (Board Member of the DGP), Prof. Dr. Dieter Birnbacher (Board of the German Society for Humane Dying), Sven Goldbach (owner of an SAPV nursing service) and Dr. Katja Fischer (head of the palliative care unit Klinikum Links der Weser).

Together, the experts take a look at the current Bundestag debate and shed light on the ethical, medical and psychological perspectives and challenges as well as the possible consequences of a new regulation of the law on assisted suicide.

Congress ticket already available from 29 euros

For the 14th Part-time and volunteers from nursing, palliative care, hospice, grief support, pastoral care and funeral culture meet on Friday and Saturday, 5th and 6th. May 2023, at MESSE BREMEN. They inform and discuss for the first time about crisis, trauma and suicide in death and bereavement support. In the accompanying exhibition, around 140 exhibitors present themselves, who, in addition to contact persons and assistance for those affected, also offer products such as aromatic oils or singing bowls. The event, which is unique in Germany, is rounded off by a supporting program with readings and live music. Participation in the specialist congress costs from 29 euros. The trade fair ticket for visiting the exhibition is available from 8 euros. Registration and more information can be found at www.leben-und-tod.de.

【DE】IDS 2023: Anniversary event convinces all along the line

03/20/2023 by S&W Yingni

High decision-making competence and internationality of visitors +++ Trend: Stringent digital workflow and improved sustainability

A successful anniversary event was the International Dental Show IDS, which took Place on Saturday, 18. March 2023, after five intensive days of the fair came to an end. The leading international trade fair of the global dental industry celebrated its 100th anniversary this year. Birthday and also took place for the fortieth time – and this with an impressive participation among exhibitors and visitors: Around 120,000 trade visitors from 162 countries informed themselves in Cologne about the comprehensive range of dental medicine and dental technology products, presented by 1,788 exhibiting companies from 60 countries. “The IDS 2023 has convinced all along the line and at the same time proved that it is constantly reinventing and developing itself even after 100 years. The dynamics, the innovative and impulse power emanating from the IDS are impressive. And the IDS has once again confirmed that it is a world’s leading trade fair. The visitor quality was – and I say this not only as chairman of the board of the VDDI, but also as an exhibitor of the IDS – sensational. Together with Koelnmesse, we will successfully lead the IDS into the second century of event history with energy, ambition, creativity and visions. This year’s claim “100 years IDS – shaping the dental future” stands as a synonym for the outstanding importance of the fair today and in the future,” says Mark Stephen Pace, Chairman of the German Dental Industry Association. (VDDI). And Oliver Frese, Managing Director of Koelnmesse, adds: “For five days, we have experienced an IDS that more than lives up to its claim as an internationally leading hub. This gives the global dental industry the necessary boost for the coming months and at the same time underlines the global attraction that emanates from IDS. The result of the event is all the more remarkable because the geopolitical framework conditions are currently a challenge.”

The IDS once again convinced with its high internationality and visitor quality. 60 percent of trade visitors came from abroad. The visit from the EU countries Italy, France, the Netherlands, Spain, but also Belgium, Romania and Greece was usually strong. The proportion of visitors from Asia, South America, the USA and Canada was again at a high level.

The very good visitor quality is underpinned by the initial results of a visitor survey: According to this, around 80 percent of trade visitors from home and abroad stated that they were involved in their companies’ purchasing and procurement decisions. The visitors rated IDS 2023 accordingly positively: Over 80 percent were very satisfied with the event, 83 percent praised the comprehensive overview of the offer and almost 90 percent would recommend the IDS to their business partners. 84 percent of respondents were also satisfied with the digital platform IDSconnect and the associated additional offers.

Trends: Stringent digital workflow and improved sustainability
On the 40th International Dental Show 2023, two trends were clearly visible: the stringent digital workflow and improved sustainability. So can e.g. B. in the case of digital X-ray, “put upside-down images on your feet” thanks to artificial intelligence, whereby the storage film scanners used are produced CO2-neutral. And in the laboratory, the digital workflow becomes even more effective. For example, two models can now be scanned at once in the extraoral scanner.

Nevertheless, it remains to be noted that due to the bureaucratic hurdles by the European Medical Device Regulation (MDR), companies are forced to contribute many internal resources (personnel, costs, effort) to the approval procedures. If these tied resources were used in the development and research departments, the companies in the dental industry would be able to present even more innovations.

Liveliness and diversity – BZÄK and VDZI praise the trade fair course of IDS 2023
“The IDS has succeeded in a great re-start after the restrictions and requirements of the corona pandemic. The audience and exhibitor support proves the liveliness and diversity of our profession. The Federal Chamber of Dentists as a long-standing partner is pleased to have also been part of the anniversary IDS,” sums up Prof. Dr. Christoph Benz, President of the Federal Chamber of Dentists (BZÄK).

Also for Dominik Kruchen, President of the Association of German Dental Technicians e.V. (VDZI), the IDS 2023 was a complete success: “The International Dental Show after the corona pandemic has shown how important personal contact and professional exchange are to the key players of the dental family at a trade fair. The full exhibition halls show satisfied visitors who enjoy a pandemic-free measurement experience. At this anniversary fair, many dental technicians were again on site to take a close look at the new technologies. They are pioneers of a positive and efficient use of the dental-digital technologies shown. Dental technicians are and remain the reliable expert and service partner for excellent dental technology for the dentist. The strong dental technician craft rightly relies on his well-trained offspring. An expression of this is the new training regulation, which has been in force since August 2022. Also at this IDS, the trainees have once again impressively demonstrated their outstanding qualification at the Gysi Prize.”

The IDS 2023 in numbers
1,788 companies from 60 countries participated in IDS 2023 on a gross exhibition area of 180,000 square meters. Among them were 433 exhibitors from Germany as well as 1,351 exhibitors and 4 additionally represented companies from abroad. The foreign share was 75 percent. Estimates for the last day of the fair included, around 120,000 trade visitors from 162 countries came to the IDS, of which around 60 percent from abroad.

The next IDS – 41. International Dental Show – takes place from the 25th to the 29th March 2025.

Exhibitor votes for IDS 2023:

Simon Campion, President and Chief Executive Officer, Dentsply Sirona
“It was important for us as a company to be directly on site again and to meet our customers in person – because that makes a difference. Under the motto ‘United for better dentistry’, we offered our stand visitors a program with 40 hours of live demonstrations and hands-on training. In addition, we have made clear statements on the topics of digitization and sustainability with our panel discussions. We can positively influence the lives of millions of patients. We can only do this in mutual exchange and through more cooperation.”

Andreas Utz, Managing Director Straumann GmbH Germany
“A successful IDS has come to an end for us. In addition to countless intensive discussions with partners, customers and interested parties, we had many participants who eagerly followed our varied program in the Arena of Excellence or via live streaming. Particularly impressive was the great interest in our innovative digital solutions, such as our new design and collaboration platform smilecloud or Falcon, our new dynamic navigation system for carrying out implant treatments. For us, the presence at the IDS was confirmation and incentive alike: We will continue to continuously invest in our digital solutions to improve the customer experience for both practitioners and patients.”

Josef Richter, Chief Operating Officer & President, GC Europe AG
“The anniversary edition of IDS 2023 went excellently for us. Already on the second day we could notice that our investments in an even larger stand and many live presentations were worthwhile: Numerous visitors informed themselves with us and the decision-makers came to a conclusion. The IDS is particularly important to us, also in 2021 we were present with 160 square meters – despite the extraordinary conditions. Because the personal exchange between industry, users and trade is of enormous importance in our dental family. The skepticism that digital trade will outperform face-to-face fairs resonates in some industries, in 2023 it was noticed that customers and users could hardly wait to immerse themselves in the trade fair.”

Fred Freedman, Vice President Member Services, Dental Trade Alliance DTS
“The IDS Meeting is the largest and best international dental meeting in the world. The 2023 IDS Meeting can be summed up in one sound bite, ,the IDS Meeting is back’. With the enormous crowds and thousands of international distributors and visitors. This is a must for all U.S. manufacturers and companies looking for new international business.”

Peter Bausch, General Manager Dr. Jean Bausch GmbH & Co. KG
“Finally experiencing a large audience at the IDS again after the pandemic years has really inspired me these days. And since my company is celebrating an anniversary in 2023 like the IDS and has been around for 70 years now, it was particularly important to me to offer the international professional audience numerous interactive product presentations. Personal exchange is virtually irreplaceable in the dental family – and this can only be experienced at the world’s leading trade fair, the IDS.”

Steve Burman, Vice-President, Pascal U.S.A.
“Among all dental congresses, the IDS remains the gold standard. No other congress offers us the opportunity to showcase our products and meet with our international partners in one setting, which saves both time and money. IDS allows us to develop new relationships and new business across the globe in addition to rekindling existing relationships and planning new strategies with our current dealers. Support staff at the U.S. pavilion are excellent, organized and always willing to help.”

Dr. Martin Rickert, Chairman, KaVo Dental GmbH
“Overall, a very positive mood can be felt among our customers, partners and the team. We have the feeling that visitors will be happy to come back to the fair to find out about products and novelties. Of course, we are also pleased that we have also been able to record very good results personally as an exhibitor and have so far even completed better than before the pandemic.”

About the IDS
The IDS (International Dental Show) takes place every two years in Cologne and is organized by the GFDI Gesellschaft zur Förderung der Dental-Industrie mbH, the business enterprise of the Association of the German Dental Industry e.V. (VDDI), carried out by Koelnmesse GmbH, Cologne.

【DE】Impressive comeback of ISH 2023

03/20/2023 by S&W Yingni

Tangible solutions for achieving climate protection goals in the building sector were the focus of the ISH in Frankfurt am Main. The sanitary, heating and air-conditioning technology industry is pointing the way to a more sustainable future: decarbonisation, the use of renewable energies and greater energy efficiency are the order of the day. The leading international trade fair celebrates an impressive comeback and exceeds expectations.

The ISH made an impressive return as a mega industry event. The international sanitary, heating and air-conditioning technology industry made the most of the five days of the fair from 13 to 17 March for intensive networking, to experience innovations and to advance business. 153,734 visitors from 154 countries were more than satisfied and, after a four-year break due to the pandemic, seized the opportunity to find out about the status quo and the future of the heating transition in the building sector and sustainable water supply. Wolfgang Marzin, Chairman of the Board of Management of Messe Frankfurt: “ISH more than fulfilled the expectations of our customers and came at just the right time to meet the challenges of our time such as climate protection and security of supply. The industry presented tangible solutions for the current political requirements, so that the installing trade, as the strongest visitor group, also benefited.”

The high socio-political relevance of the ISH was underlined by the interest of leading political representatives. At the opening of the trade fair, the German Federal Minister for Housing, Urban Development and Construction Klara Geywitz pleaded for sensible transitional periods, social cushioning and openness to technology when implementing the heating transition. The Prime Minister of the Federal State of Hesse Boris Rhein and Hesse’s Minister of Economics Tarek Al-Wazir also took the opportunity to discuss market-ready solutions with the exhibiting industry. Also Stephanie Wüst, Frankfurt City Councillor and Chairwoman of the Supervisory Board of Messe Frankfurt, did not miss the opportunity to visit the ISH.

ISH 2023 brought together the entire HVAC and sanitation industry in Frankfurt am Main. (Source: Messe Frankfurt Exhibition)

Top issues of the industry in the focus of social discussion

2,025 exhibitors from 54 countries occupied the entire Frankfurt exhibition grounds and showed the latest developments for the heating market, air-conditioning and ventilation technology, intelligent home and building automation as well as modern and sustainable bathroom design and innovative installation technology. As an important component of the energy transition, heat pumps, wood as an energy source and alternative forms of storage were of particular importance. Further topics of interest were the shortage of skilled workers in the sanitary, heating and air-conditioning trade and demographic change, which calls for bathrooms that are suitable for the elderly and those in need of care. Innovative ventilation systems and touch-free fittings, which are gaining in importance in the wake of the pandemic, were on the agenda, as were new ideas for conserving materials and resources in the bathroom sector. In the extensive event programme of the fair, the most important trends were presented and discussed by experts.

Around 154,000 visitors, 44 percent of them from abroad, found their way to the exhibition halls. After Germany, the major visitor countries included the Netherlands, Italy, France, Switzerland, Belgium, China, Great Britain, Poland, Austria and Turkey. The high level of satisfaction shows that their trip was worthwhile. According to a Messe Frankfurt survey, 94 per cent saw their trade fair visit goals achieved and 96 per cent were satisfied with the range of exhibits. 52 percent of the visitors expect the economic situation in the industry to improve.

Source: Messe Frankfurt Exhibition

ISH 2023 is complemented by the Digital Extension, which is open until 30 April 2023. Here, among other content, recordings of the lectures from the supporting programme are available on-demand. The ISH Digital Extension recorded 106.932 contacts by the end of the fair.

The next ISH will take place from 17 – 21 March 2025.

ISH
The world’s leading trade fair HVAC + Water
ISH opens its doors in Frankfurt am Main from 13 to 17 March 2023

Background information on Messe Frankfurt

The Messe Frankfurt Group is one of the world’s leading trade fair, congress and event organisers with their own exhibition grounds. With a workforce of some 2,200* people at its headquarters in Frankfurt am Main and in 28 subsidiaries, it organises events around the world. Group sales in financial year 2022 were around €450 million*. We serve our customers’ business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One of Messe Frankfurt’s key strengths is its powerful and closely knit global sales network, which covers around 180 countries in all regions of the world. Our comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. We are using our digital expertise to develop new business models. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services.

Sustainability is a central pillar of our corporate strategy. Here, we strike a healthy balance between ecological and economic interests, social responsibility and diversity.

For more information, please visit our website at: www.messefrankfurt.com/sustainability

With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).

For more information, please visit our website at: www.messefrankfurt.com

【DE】Messe Düsseldorf launches initiative for more sustainable trade fair appearances

03/20/2023 by S&W Yingni

Customer guide with seven guiding principles serves as initial inspiration for sustainable trade fair appearances.
The initiative kicked off with a special stand at EuroShop 2023.

Messe Düsseldorf recently launched an initiative to promote more sustainable trade fair participations. To this end it developed a customer guide that includes measures and ideas on how exhibiting companies can make trade fair appearances more sustainable and conserve resources – across all planning phases. Messe Düsseldorf showed that every step counts when it comes to sustainability at EuroShop 2023. The special stand “THINK SUSTAINABLY – ACT RESPONSIBLY” presented sustainable materials and approaches and was itself an application example of a trade fair appearance that is as sustainable as possible.

THINK SUSTAINABLY – ACT RESPONSIBLY: The special area at EuroShop 2023 was all about more sustainable events. (Credit: Messe Düsseldorf / ctillmann)

Düsseldorf. Show green: for Messe Düsseldorf sustainable action is increasingly becoming the focus of attention. “As a marketplace for new technologies and increasingly also as a platform for sustainable developments, we have a responsibility”, explains Erhard Wienkamp, Managing Director Operative Trade Fair Business of Messe Düsseldorf. The company takes this into account: among other things by supporting offers that contribute to making Messe Düsseldorf’s own events more sustainable. This includes the newly developed customer guide for a more sustainable trade fair participation which the company presented at EuroShop at the beginning of March. The well-known 7 Rs of resource conservation serve as guiding principles here. The measures and ideas presented show how exhibiting companies can act in the most environmentally friendly way possible and thus come closer to the goals of the Paris Climate Agreement – one step at a time.

7 R: seven ways to conserve resources

Because when it comes to sustainability and above all climate protection, every step counts. Messe Düsseldorf bundles its know-how in event management and exhibition stand construction in its customer guide for more sustainable trade fair appearances. Whether before, at or after the trade fair: the topic of sustainability is considered in all planning phases of an event in order to keep the ecological footprint as low as possible. This applies to the operation of Messe Düsseldorf itself but also to the activities of exhibiting companies and visitors. Seven guiding principles – the 7 Rs: Reflect, Rethink, Refuse, Reduce, Reuse, Repair and Recycle – are intended to support this. Before the trade fair exhibiting companies set the course for sustainability, for example by working with partner companies with experience in sustainable event management or by establishing CSR guidelines. While shell stands are sustainable per se because of their reusability, custom-made constructions can also be realised in an environmentally friendly way if certain points are observed. During the trade fair, the rule is: less is often more. This applies to equipment, decoration, advertising materials and giveaways. Nevertheless, there are exciting, environmentally friendly ways to make the presentation more appealing. After the trade fair, the focus is on the reuse of materials, recycling and an evaluation: where is there potential for improvement? “Together with our stakeholders we are setting out to protect the climate as much as possible at events. And it’s not directly about the perfect solution – even small steps have a positive effect on the carbon footprint”, says Andrea Eppert, Head of Corporate Social Responsibility at Messe Düsseldorf. “Moreover many measures are not only good for the environment but also for the companies themselves: reduced use of resources and optimised logistics often save effort and costs.”

Special stand at EuroShop as an application example

Messe Düsseldorf is setting a good example. With its energy management system it has reduced electricity consumption at trade fairs by up to 20% compared to 2010 – and heating by almost 30% compared to the year 2000. The exhibition grounds and halls are climate-optimised and run on green electricity. Messe Düsseldorf thus saves up to 5,000 tonnes of CO2 per year. At EuroShop 2023 from 26 February to 2 March Messe Düsseldorf demonstrated that trade fair presentations can be realised in an environmentally friendly manner. The special stand “THINK SUSTAINABLY – ACT RESPONSIBLY”, designed jointly with the industry associations fwd: and IFES and built by Messe Düsseldorf’s Service Alliance, presented sustainable materials and approaches. The stand was part of the “Hot Topic Sustainability” of EuroShop 2023 and itself an application example for a trade fair appearance that is as sustainable as possible. Divided into three zones, the stand reflected the different planning and organisational phases. “The stand concept was based on the idea that sustainability has to be thought about in the whole process right from the start”, says Andrea Eppert, the initiator of the project. “We provided advice on this at the stand, and there were also material samples to touch in order to show what is currently already available.”

Climate partner of the city of Düsseldorf

Sustainability is not a new topic for Messe Düsseldorf. With its Corporate Governance Code it has been committed to sustainable and climate-friendly management since 2011. Based on the “Public Corporate Governance Code for the shareholdings of the state capital of Düsseldorf” it supports responsible corporate management and supervision. In addition to social responsibility this also includes the obligation to continue to improve its own high environmental standards and to sustainably promote the protection of the environment and climate. Messe Düsseldorf has also been a climate partner of the city of Düsseldorf since October 2022 and is thus one of the first signatories of the Düsseldorf Climate Pact. “In this way we underline our corporate responsibility and, together with the other network partners, contribute to supporting the city of Düsseldorf on its way to climate neutrality by 2035”, says Erhard Wienkamp.

More information on the customer guide for a sustainable trade fair participation as well as a flyer and checklist for downloading are available on the website www.messe-duesseldorf.com/exhibitsustainably.