BIT-International Tourism Exchange

In the heart of Europe, in one of the most innovative cities in the world, at the centre of business, innovation and the future, BIT is the international tourism fair in Italy. A marketplace to support the tourism industry in Italy and around the world. The only one that connects the world of industry professionals in a totally b2b context, but at the same time offers the opportunity for professionals to meet travellers directly.

3 reasons to visit:

Discover the latest news and market trends
Meet suppliers, find new ones and do business
Get updated via events/conferences

3 reasons to exhibit:

Meet new customers and do business in Italy and around the world
Adding value to your company's image, also thanks to numerous visibility and networking opportunities
Present the novelties to trade operators and travellers

Industry sector: Tourism (industry 82)
Main product group:Tourism, Services, Information Technology, Equipment for Travel Agencies, Travel, Travel Organizer, Congress Centers, Tourist Information Office, Incentives, Events
Access:Trade visitors and general public


Interval: annually


Fiera Milano S.p.A.